Liz’s passion is writing about wine, food, travel and lifestyle pieces. She is an award-winning author with more than 300 publications, including over 200 magazine/journal articles, 9 books, multiple books chapters, and hundreds of blog posts, wine reviews, and press releases. She has also written many grants and technical research reports. Following are the current list of writing services that she offers.

Consumer/Trade Journal Articles

Informative and engaging articles on wine business, wine lifestyle, and related topics. Text can be customized to meet specific journalistic needs in terms of length, style and tone.

Research Reports/Technical Writing

Detailed and well-organized research and/or technical reports based on consumer surveys, process documentation, policy updates or other technical writing needs.

Wine Reviews

Technical evaluation of wine with short consumer-oriented reviews, or longer more detailed synopses of wine attributes and style. Includes use of 100-point, 20-point, or star rating system.

Blog Posts/Press Releases/Newsletter

Attention catching blog posts, press releases, and newsletter articles on wine, vineyards, and winemaking, as well as engaging pieces on wine/food pairing, travel and other lifestyle topics. This type of writing is important to attract consumers to websites and maintain healthy SEO (search engine optimization).

Examples of Published Articles

7 Sophisticated Sauvignon Blancs From Napa And Sonoma. Forbes, August 2023
Thach, L. (2023) Auction of Washington Wines Raises More Than 4 Million for Charities. Wine Spectator Magazine, August 2023 online and Nov. 2023 in print
Thach, L. (2023). Napa Rise Offers the Wine Industry a Roadmap Towards Greater Diversity. Decanter Magazine, May 11, 2023
Thach, L. (2019). Palate Meets Pallete: Imagery Estate Winery Paints a Picture of Multigenerational Talent. The Tasting Panel Magazine. November/December Issue 2019, pages 70-71
The Somm Journal, August/September Issue 2022
Thach, L. (2018). Hidden Napa Valley Winery Steals the Show. Prime Women, Aug. 15, 2018.
Thach, L. (2020, June 30). Solutions and Words of Wisdom from Black Female Vineyard Manager, Brenae Royal. Wine Industry Network Advisor
Eight Opportunities to Connect with Future Wine Consumers. Winebusiness.com, August 2023
Thach, L. (2017). Mexican-Americans Move from Vineyard to Boardroom. Winesearcher.com. Sept. 6, 2017
Thach, L. & Olsen, J. (2015). Profiling the High Frequency Wine Consumer by Price Segmentation in the US Market. Wine Economics and Policy. Volume 4, Issue 1, June 2015, Pages 53–59
Thach, L., Reiwe, S. & Camillo, A. (2020, In Press). Generational Cohort Theory and Wine: Analyzing How Gen Z Differs from Other American Wine Consuming Generations. International Journal of Wine Business Research
Thach, L. (2018). A Brief History of American Winemaking. The Conversation. May 25, 2018