Wine Consumption Statistics

Friends Drinking Wine. Photo Credit: Pexels.com There is a much repeated quote that “98% of Americans open a bottle of wine within 24 hours of purchase.” But is this really true? Well, the short answer is "no." Based on a Sonoma State University research study of 1194 American wine consumers from across the nation, the results show that Americans do not really pop the cork or screwcap as quickly as previously reported. Instead, only 20% of survey respondents admitted to drinking the wine within 24 hours of purchase. Most consumers wait several days or weeks before consuming the wine, and [...]