Dr. Liz Thach, MW

Trends in the US Wine Industry for 2014 – Sunny Cellars with Some Cobwebs

Dr. Liz Thach, MW

The numbers for 2013 are in, and most experts are more optimistic about the 2014 wine market in the US. Though there are still some areas recovering less quickly from the recession (parts of the Midwest and some on-premise wine sales), in general “cellars are sunny but with a few lingering cobwebs.”

Following is a brief review of trends in the US wine market for 2014 and highlights of 2013. Sources include the Wine Marketing Council, Nielson, Silicon Valley Bank, ImpactRabobank, Euromonitor, ShipCompliant, GuestMetrics, OIV, Wine Institute, Constellation Brands, Wine.com and Frederickson at the Unified Wine Symposium.

Wine Sales in the US in 2013

US Wine Consumption Rates

US Wine Consumer Demographic Trends

Trends in Wine for 2014

Trends in Wine Channel Distribution